Black Box wine campaign

Graphic Design | Photography

BLACK BOX WINE PROMOTIONAL CAMPAIGN

This is a concept project for Black Box Wine done for an Ad Development and Design class at Columbia College. Within this project I acted as the photographer and graphic designer. The idea of the campaign was to express how portable and convenient boxed wine can be, and the luxury which Black Box Wine provides. The campaign is meant to be positioned in airports, targeting busy travelers and business men and women looking for a convenient drink after a long flight.

Customer Experience

Airport tasting station for Black Box Wine. In this concept mock up, the audience is encouraged to try samples and guess whether the wine is bottled or boxed. This is my original concept, designed by me.